The aim behind making articles memorable is intended that your target readers remember information provided in an article, share with other people and in best case share the link of your article and subsequently the click through links that you have provided in your articles. This will ensure more traffic towards your article page and in turn to your product sales page.
Four Step Guide for Writing Memorable Articles
Here is the four step essential guide on how to write memorable articles:
Identify your Target Audience
The very first step is to identify your target audience. The idea behind this is you will design your article content as per the needs of your target audience. It is of utmost importance to provide relevant information in article to your target readers as this will help in maintaining their interest in reading the entire article. The important point here is to know what are their needs, problems they are facing and in what matter they are interested. To make sure that you remain updated about their needs, you can join forums, discussions and blogs. The more time you spend in identifying your readers’ needs the more are chances that your article will be more focused towards your target audiences and fulfill their expectations.
Share Relevant and Exhaustive Information
Next step is to share relevant and exhaustive information about the topic at hand. Don’t be reluctant to provide necessary and complete information to your target readers to ensure that your article is capable enough to resolve their doubts. There shouldn’t be requirement of referring to other articles for the same information after reader reads your article. This can be ensured by sharing your expertise, experiences, feelings, etc. You can guide them not to commit mistakes by sharing your experience and make them empowered. This will ensure the trust build-up between you and your readers and make the article reading interesting.
Ensure your Reader gets a great Reading Experience
Third step is to provide your readers a great reading experience. It will be good to make your reader educated and entertained at the same time to build up interest in your article. This can be ensured by writing article in simple terms, writing no jargons and writing in short relevant paragraphs. Write as if you are talking to your readers which will build rapport between you and your readers. You can be friendly, lively and spontaneous with your readers to maintain interest in article reading. You can also provide your own experiences, feelings, stories and some other peculiar information. Also, to entertain your readers you can insert some jokes relevant to your subject at hand.
Provide Latest Information
Fourth and last step is to provide new and relevant information. To maintain interest in article reading you will have to ensure that information you are providing is new and not repetitive. Stale information may lead to boredom while reading the article and may distract the flow of reading the entire article. To ensure you have new and relevant information at hand, you can join blogs, RSS feeds, discussion forums, etc. If you give your readers information they haven’t received, then it will make your article more interesting to them.
Above four points are essential and important to make an article memorable.